Data management is officially defined by DAMA International, the professional organization data management professionals, is:

“Data Resource Management is the development and execution of architectures, policies, practices and procedures that properly manage the full data lifecycle needs of an enterprise.”

Data management is the process of developing policies and procedures in order to effectively manage the information lifecycle needs of an enterprise. This includes identifying how data is acquired, validated, stored, protected, and processed. Data management policies should cover the entire lifecycle of the data, from creation to deletion.

Due to the sheer volume of unstructured data, an unstructured data management plan is necessary for every organization. The numbers are staggering – for example, more data has been created in the past two years than in the entire previous history of the human race. Cloud data management is also a growing area of investment in the enterprise.